Tillamook’s products are so good, its fans get tattoos and throw Tillamook cheddar-themed weddings. For over 112 years, Tillamook has maintained its legendary quality while being stewards to the farmers, cows and land. It was our honor to help transform Tillamook across its digital channels, as the company undertakes an ambitious national expansion plan.

Tillamook's brand identity was heavily focused on packaging and print. We built upon that system, overhauling brand and ecom sites with a design system that scales to all digital communications, from email to display to campaigns. Tillamook's new digital platforms are scalable and modular, measurable—and most importantly, easy to update—giving marketing teams the agility to advertise in a fast-moving marketplace.

HAUS strategizes and conceptualizes digital campaigns for product launches and promotions across all channels. This includes immersive, fun, interactive experiences.

Haus created a rich marketing segmentation framework that facilitates personalized conversations with consumers. Additionally, we identified data fragmentation throughout the organization and consolidated data streams into one CRM platform. Haus implemented best-in-class tools for marketing automation and supports the ongoing copywriting, design and development for CRM.