Partnership

Digital agency of record

Haus x Tillamook

Over a multi-year engagement, Haus led the Digital Transformation for the Oregon-based brand.

Client / Agency relationship

Digital agency of record

Tillamook’s products are so good, its fans get tattoos and throw Tillamook cheddar-themed weddings. For over 112 years, Tillamook has maintained its legendary quality while being stewards to the farmers, cows and land. It was our honor to help transform Tillamook across its digital channels, as the company undertakes an ambitious national expansion plan.

Modular Design & CMS

Components Driven Digital Design System

Tillamook's brand identity was heavily focused on packaging and print. We built upon that system, overhauling brand and ecom sites with a design system that scales to all digital communications, from email to display to campaigns. Tillamook's new digital platforms are scalable and modular, measurable—and most importantly, easy to update—giving marketing teams the agility to advertise in a fast-moving marketplace.

Personal customer conversations, at scale

HAUS strategizes and conceptualizes digital campaigns for product launches and promotions across all channels. This includes immersive, fun, interactive experiences.

Marketing automation & CRM

Haus created a rich marketing segmentation framework that facilitates personalized conversations with consumers. Additionally, we identified data fragmentation throughout the organization and consolidated data streams into one CRM platform. Haus implemented best-in-class tools for marketing automation and supports the ongoing copywriting, design and development for CRM.

CRM

Tillamook makes the tastiest dairy products around. This unique brand has a cult following, with fan love beyond comprehension. As a company they are dedicated to making the best products while being stewards to the farmers, cows and land that produce their products.